Have you all decided on your midyear gift this year? Parents, relatives, business partners, teachers... Thinking about what gift to give to the recipient can be exciting, but it can also be a bit overwhelming for some people.

 

In the first place, when should midyear gifts be given? In fact, the timing differs depending on the region.

 

In Hokkaido, gifts are generally given from July 15th to August 15th , during the Obon period, and in Tohoku and Kanto, gifts are generally given from early July to July 15th . The Hokuriku region is divided into two areas: the area where gifts are given from July 15th to August 15th , like Hokkaido, and the area where gifts are given from early July to July 15th , like Kanto. The period is from July 15th to August 15th in the Tokai, Kansai, Chugoku, and Shikoku regions, and from August 1st to August 15th in Kyushu. Okinawa is a little different from other regions in that gifts must be given by July 15th according to the lunar calendar, which is roughly before Obon according to the current calendar.

 

region

season

Hokkaido

July 15th - August 15th

Tohoku/Kanto

Early July to July 15th

Hokuriku

There are regional differences

July 15th - August 15th

Early July to July 15th

Tokai, Kansai, Chugoku, Shikoku

July 15th - August 15th

Kyushu

August 1st - August 15th

Okinawa

Until July 15th (lunar calendar)

(Based on the current calendar, roughly until before Obon)

(Reference: https://www.hibiyakadan.com/lifestyle/z_0051/ )

 

Of course, regional differences have disappeared in recent years, but it's worth keeping in mind.

 

Midyear gifts are a way to express your gratitude to the people who usually take care of you.

Even if you give a certain gift every year, why not convey your feelings by giving aged sake as a midyear gift this year?

 

Old sake has been prized as a noble sake since the Kamakura period. Literature from the Edo period also records the history of sake being treated as a special sake. After the Meiji period, aged sake was on the verge of extinction due to high taxes imposed by the government and wars, but it was revived after the war.

Aged old sake, which takes time and effort to make, still exists in Japan as a highly prestigious and elegant alcoholic beverage that is even used at imperial wedding ceremonies .

 

``Old and Old Sake'' basically sells old sake that has been aged for 10 years or more . In addition to sake, we also offer shochu, plum wine, and awamori. We have a wide range of expressive brands that differ in age and location.

You can also choose an alcoholic drink that is related to the recipient's place of residence or the year of the recipient , so you can make a midyear gift with a bit of a twist. They'll probably be glad you remembered that, too.

 

Customers purchasing on Amazon

I bought it as a mid-year gift. I was looking for a gift for someone who loves alcohol, and I found this product. It has a luxurious feel and I think it is a gem that can be used for various purposes such as gifts. I think the price is just right.

 

 

Furthermore, ``delicious sake from ancient times'' may also play a role in getting together with family members you haven't seen in a while. Obon is a time when families who don't usually get together come together. It is the delicious sake of ancient times that adds color to the usual Obon scenes.

 

Customers purchasing on Rakuten Market (excerpt)

My family and I had a great time chatting and comparing drinks.

The packaging is beautiful and has a luxurious feel, making it perfect as a gift with an impact, but I think people will have their own preferences about the taste of old sake, so I usually drink alcoholic beverages of various grades and enjoy the rareness of old sake. I thought it was a gift for someone who would like to receive it.

 

Some gift boxes of ``Beautiful Sake from Ancient Times'' include sets containing several types of aged sake in small quantities . It might be interesting to take advantage of these characteristics and compare drinks with your family like this customer did.

Everyone will have fun talking about things like, ``I like this alcohol,'' and ``This alcohol would go well with this kind of food,'' for sure. It might be fun to actually try making dishes that go well with alcohol!

 

This summer, why not convey your feelings of gratitude to your loved ones and create an atmosphere of family togetherness with some delicious sake from the past?

We have many products available at our official online store. Please find a gift that suits your taste.


Click here for the online store.

古昔の美酒